Marketplace, our own product · Owned and operated by Anvil
The leading digital collectibles marketplace
The challenge
A marketplace lives or dies on trust and speed. Buyers need real-time prices and activity, sellers need instant listings and offers, and the whole thing has to stay fast and correct under constant load. We did not build this for a client. We built it for ourselves and put our name on it.
How we thought about it
Owning the product means we feel every rough edge our users feel. So we built a proprietary real-time indexing pipeline to keep the market data always live, and designed the buying flow so a first-time user can search, make an offer, and check out without friction.
What we built
Capabilities demonstrated
The result
Wayup is proof Anvil can build a real product and stand behind it in production. We designed it, built it, and we run it every day: the live market data, the checkout, the uptime, the support, and the roadmap. It grew into the leading marketplace in its category.
- The leading marketplace in its category, designed, built, and operated end to end by Anvil.
- A proprietary real-time indexing pipeline keeps prices and activity live the moment they happen, so buyers and sellers trust what they see.
- Production infrastructure and observability hold up under constant load, with the uptime and support of a business we own rather than a project we shipped and left.
- The engine behind Wayup became reusable Anvil infrastructure, later powering products like the C-Hub loyalty marketplace, so clients inherit proven foundations.